Turin, December 3th, 2005 – Pianeta Srl, the international leader publisher in the field of information about the world of exhibitions and congresses (it holds the most complete and up-to-date fairs database), put online the Nº 84/2005 issue of PRISMA.

Devoted to the international MICE sector, it holds also the insert Italian Exhibition-Congress System. The insert, besides a set of articles describing the national exhibition-congress system, publishes also the exhibition calender, taking place i nItaly in the first half of 2006 (in total 802 events listed).

"The cover of the magazine – says Mr Giovanni Paparo, Governing Director of Pianeta and Editor-in-Chief of PRISMA – and the cover story are devoted for the fourth time in few years to Cisalpina Tours, one of the most efficient and solid Italian operators both in business and in leisure travel."

"With more than 250 agencies in Italy, 600 employees and an expected turnover of 530.000 million euros in 2005, Cisalpina Tours is implementing its global strategies to affirm itself more and more as an integrated platform of tourism services" says director general Fabrizio Chianello. 

"PRISMA is reproduced just the same on our portal www.expofairs.com – continues Mr Giovanni Paparo – and its contents are indexed by many searching tools, first of all Google. Also for this reason, we register more than 3000 complete downloads per month. 

Also through the presence at many international exhibitions (with a thorough distribution) PRISMA is more and more the international showcase of many economic sectors, which constitute the Italian excellence worldwide, offering to Italian firms a great opportunity to highlight their products and services in front of of a qualified audience. On the other hand, the magazine is a precious vehicle to communicate from abroad with Italian firms."

PRISMA publishing planning 2006 (to the press at the end of the mentioned month):

March
- Highlights: MICE
- Highlights: Gourmet, Nature, Wellness and Spa, Horeca, Tourism

June
- Highlights: Italian Congress-Exhibition System 2006/1
- Highlights: Art, Handicraft, Home, Furniture, Gift, Silverware, Jewellery, Watches & Clocks, Antiques

September
- Highlights: MICE
- Highlights: Gourmet, Nature, Wellness and Spa, Horeca, Tourism

December
- Highlights: Italian Congress-Exhibition System 2006/2
- Highlights: Art, Handicraft, Home, Furniture, Gift, Silverware, Jewellery, Watches & Clocks, Antiques 

Possible advertisers find all useful information for their ad at: www.expofairs.com/prisma/moduli/pubblicita_eng.pdf and at: www.expofairs.com/prisma/repertori_aziende_eng.htm
To subscribe PRISMA:
http://www.expofairs.com/cedola_eng.htm